Brenna Bone is a Nashville-based Singer/Songwriter currently making waves in the country-rock music scene. This project included a full redesign of her main website and Electronic Press Kit and e-commerce development and management for her new apparel products. Brenna’s site redesign showcases a variety of engaging aspects such as high-quality imagery on featured sections, shows and ticketing API integration and custom styling, engaging booking and subscribe CTA sections, a featured music showcase, and more.
The main objective of this redesign was to dramatically enhance Brenna Bone's digital presence and visibility through a comprehensive website redesign, integrating e-commerce for merchandise, foundational SEO tactics, and optimizing her Electronic Press Kit to showcase her music, facilitate bookings, and connect with her fanbase.
Client: Brenna Bone
Industry: Music – Country-Rock
Objective: To dramatically enhance Brenna Bone’s digital presence through a comprehensive website redesign, integrating e-commerce for merchandise, and optimizing her Electronic Press Kit to better showcase her music, facilitate bookings, and connect with her fanbase.
Brenna Bone, an emerging talent in the Nashville music scene, sought to transform her online presence to reflect her unique brand and musical journey. The project encompassed several challenges:
The digital revitalization of Brenna Bone’s online presence achieved remarkable results within the first three months post-launch:
Brenna Bone’s website transformation exemplifies the significant impact of strategic web design, e-commerce integration, and SEO on artist branding and engagement. This case study highlights the power of a cohesive digital approach in amplifying an artist’s reach, connecting with fans, and driving merchandise sales, setting a new standard for musicians seeking to enhance their digital footprint in the competitive Nashville music scene.
Don't just take it from us, check out what our clients are saying about their project experience working with Bravura.
I have been working with Bravura Marketing since 2020 when they were a small creative firm [FKA Digital Spill Creative LLC] and couldn't be happier with their work in all facet's of my brand's growth. They handle every single aspect of my online presence from total brand and web design to merch and marketing design.
We've been utilizing Bravura Marketing for almost all of our web and digital marketing needs. Since 2021 They've been crucial in the establishment and continued growth of our authentic Italian brand.
I consulted with Bravura [FKA Digital Spill Creative Studios] on an e-commerce site build and complete creative control over the brand identity and initial product design for our new apparel shop. A fantastic and efficient job done on the site build and custom designing of our new brand!
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